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About

A focused Shopify studio, on purpose

We're a senior team of 2 working only on Shopify. No account managers, no junior hand-offs — just experienced people doing the work and talking to you directly.

Who we are

Senior specialists, not a large agency

Most ecommerce brands don’t need a big agency. They need senior Shopify help they can rely on — someone who understands both the code and the commercial goal, and who is genuinely available.

That’s what we are. We keep the team small and the service menu narrow so the work stays high-quality and accountable. When you hire us, you get the people who actually build and optimize your store, not a layer of management in between.

We’re honest about what will move revenue, what won’t, and what we can and can’t measure. We’d rather set a realistic expectation and beat it than over-promise to win the work.

Scope

What we do — and what we don't

Focus is a feature. Being clear about our boundaries is how we keep the work senior and dependable.

We focus on

  • Shopify theme & storefront development
  • CRO and UX implementation
  • Store performance optimization
  • WooCommerce → Shopify migration
  • Ongoing Shopify development support

We don’t do

  • Paid advertising & social media management
  • Full-scale content marketing & link building
  • Enterprise systems consulting
  • Custom public Shopify app development
  • General WordPress / WooCommerce builds

We’re happy to recommend trusted partners for these when you need them.

How we work

A clear, repeatable engagement

Every project runs through the same honest process, whatever the service.

  1. 01

    Measure & Diagnose

    We start with your store, your data, and your goals.

    We review the areas that matter most—from storefront performance and UX to conversion paths, theme architecture, and technical issues.

    Then we agree on the highest-priority opportunities.

  2. 02

    Prioritize

    Not every improvement deserves the same attention.

    We separate urgent technical problems from worthwhile improvements and longer-term opportunities.

    This gives your team a clear development roadmap instead of another long list of recommendations.

  3. 03

    Build & Improve

    Our Shopify developers implement the agreed changes with maintainability and performance in mind.

    We test across relevant devices and storefront experiences before changes go live.

  4. 04

    Measure & Iterate

    After implementation, we review the relevant data and learn from the results.

    The next round of work is guided by what the store is actually telling us not assumptions.

Book a call

Think we might be a fit?

Share your store and goals on a short discovery call. We'll tell you honestly where the biggest opportunities are — and whether we're the right partner for them.